T-Mobile offers more for less with its new plan
T-Mobile aims to give consumers more for less.
T-Mobile in recent years has come to be known by its reputation as being the most “consumer-friendly” mobile provider of 2013, due to its no contract policy that has a lot of customers ready to “break up” with their wireless carriers. The movement has gone very deep, so much in fact that if you decide to come to their family, they’ll even pay your early termination fees, and issue your wireless carrier a break up letter.
T-Mobile has green lit the announcement of a new Simple Choice plan that starts July 30th, 2014. The plan will provide four users unlimited talk, text, and 10GB of data for $100/mo. There is a catch associated with all this unlimited freedom however, as instead of sharing the 10GB of data amongst the four members in the plan, each user will only be granted 2.5GB of high-speed data. What does this mean for you?
It means if you sign up for this plan, you obviously can't count on some of the members being more data-frugal than you are, to make up for your data use. The plan is available through 2016, and includes the carrier's free music streaming feature available for certain music streaming apps.
T-Mobile has taken the competition's four lines for $160 offers and made them irrelevant. Considering that T-mobile is the only one of the four major carriers that won't charge a customer for going over their data cap on these four line plans, it’s actually a very good deal.
AT&T and Verizon start the charging after 10GB of data is allocated, while Sprint's Framily plan starts counting overage dollars when each member exceeds 1GB. If you exceed your individual 2.5GB of data on the T-Mobile plan, the worst thing you will face is slower data speeds, down to 3G.
T-Mobile CEO John Legere pointed out on the company blog, that T-Mobile's plans save customers $1440 over two years. We can expect the other 3 carriers to counter punch this plan hard, as we continue forward with its implementation tomorrow, and throughout 2016.
It is a deal like this that has many consumers wondering about the rumored Sprint purchase of T-Mobile. Will that transaction end the age of pro-consumer actions that we’ve grown accustomed to since T-mobile started putting the consumer back behind the wheel?
We must also consider the fact that Sprint is still behind on their 4GLTE rollout plans across the nation, and that AT&T has recently purchased Cricket, they continue to offer unlimited service to their customers. If the deal goes through, we could see cellular sales surge, and customer service back on top, as well as a change in the dynamic of service provided.
What do you think about T-mobile’s new service plans? Let us know in the comments!
